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  • CO-FOUNDER

    Janet Attard

    I’m a writer, author, and entrepreneur with more than 35 years of experience writing books, magazine articles, and web content. I’m skilled at making complex information easy to understand, and committed to writing content that focuses on facts and research to help people see through hype and avoid scams.

    I’m also a wife and grandmother whose gray hair is starting to turn white.

    I’ve written hundreds of articles covering a wide range of topics including business law, loans, taxation, computer use, money management, marketing, insurance, and consumer product safety. 

    Until recently, much of my work has focused on helping small businesses succeed. I founded the BusinessKnowHow.com website, which reached millions of people each year before it was acquired by and incorporated into a larger company in 2021. Prior to founding BusinessKnowHow.com, I ran popular small business forums on AOL, MSN, and GEnie for many years, and was also contractor to the U.S. Airforce Office of Small Business.

    Over the years, I’ve written for and been quoted in dozens of newspapers, magazines and online websites and books. Among them: Newsday, The Wall Street Journal Startup Journal, Costco Connection, Vistaprint, American Express, Forbes, Entrepreneur, AARP website, Insureon blog, Home Business Magazine, and Computer Shopper.

    Books I’ve had published include The Home Office and Small Business Answer Book, which was published by Henry Holt & Company and was a book club main selection, and Business Know-How: An Operational Guide For Home-Based and Micro-Sized Businesses with Limited Budgets, published by Adams Media.

    Besides writing, I like to go to concerts and plays, travel, swim, go to the gym, and noodle with a guitar and keyboard.  And I hope that somehow, I’ll help change some stereotypes about aging.

    The media regularly refer to people my age (and even younger) as “elderly.” Doctors consider patients who are 65 and up to be geriatric.  And to a lot of Gen Z, I’m an “old lady.”

    While those terms are commonly used for people my age, they’re stereotypical. They don’t define me, just like they don’t define you.

    What does define me is how I live my life, what I’ve accomplished and all the things I’m still planning to do. Those should be the kinds of things that define you, too. Because there’s way more living to do.

    That’s why I’ve teamed up with Bill VanNostrand to co-found this website. We have the same kinds of needs, concerns and hopes that you have.  We are committed to bringing you information, tips, and hints to help you reach your goals, live your best life, and help your friends and family age well, too.

Author's Posts

  • Choose the Best Medicare Plan for You

    Choose the Best Medicare Plan for You0

    When you’re turning 65, you have to sign up for Medicare health insurance and choose the best Medicare plan for your needs. To make an informed decision, your first step should be to learn how Medicare works. Once you understand the basics, you’ll need to evaluate your options and select the Medicare plan (or combination

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  • How to Avoid Disaster Scams and Price Gouging

    How to Avoid Disaster Scams and Price Gouging0

    When devastating hurricanes or other natural disasters strike, you don’t think about disaster recovery scams. You just focus on how to put your property and life back together quickly. And, you would think that most people would sympathize and want to help you and other victims whose property or businesses have been damaged or destroyed.

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  • Important Medicare Part D Changes for 2025 in Your Annual Notice of Change

    Important Medicare Part D Changes for 2025 in Your Annual Notice of Change0

    Big changes in Medicare Part D (prescription insurance) go into effect in January 2025. The changes may have a significant impact on your costs and prescription drug coverage under your current Medicare Part D plan or your Medicare Advantage plan. That makes it critically important this year to read the Annual Notice of Change that

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  • Reacher Grabbers for High Shelves

    Reacher Grabbers for High Shelves0

    If you’re short like me, it’s difficult to reach high shelves in cabinets. When you need to grab the oatmeal or coffee from a high shelf in the morning or put away groceries when you get home from the store, it can be a real challenge. You may be able to stand on your toes

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